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First impression after the download: ROAS improved roughly 30% versus the lookalike audience we ran before. Saved us hours of manual cleanup.
Needed addresses field reps could actually drive to. Catchment overlap with our existing CRM was minimal — almost all net-new leads. Bought it to map picturehouse cinemas locations density across United Kingdom. Sales team is happy.
Stress-tested it during a client pitch. Website URLs were populated for ~80% of rows, far better than the competition. Renewed for another quarter already.
Honest reaction after a week of use: Categorisation was granular enough to segment by sub-vertical without regex. Decent value, would tighten one or two fields.
Last Update:
Jun 30, 2026 02:37 AM
Published:
Jun 11, 2026 15:02 PM
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