Did the job for our campaign. ROAS improved roughly 30% versus the lookalike audience we ran before. Bought it for a Australia louis vuitton locations (australia) market-sizing project. Acceptable trade-off at this price.
Appreciate the constructive note, we hear you on the gaps — the next monthly refresh tightens those exact columns. Open a ticket via the Support tab and we'll prioritise the columns you flagged for the next refresh.